Major Cow Conservation and Rural Employment Project in UP – Complete Details of the ‘Cow Tourism’ Plan

Major Cow Conservation and Rural Employment Project in UP – Complete Details of the ‘Cow Tourism’ Plan

Cow Tourism in UP

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Krishi Dunia
  • 15 Oct, 2025 01:06 PM IST ,
  • Updated Wed, 15 Oct 2025 01:40 PM

The Yogi government in Uttar Pradesh is launching a unique initiative aimed at making the state’s gaushalas (cow shelters) self-reliant. Under this program, “Cow Tourism” will be promoted across all 75 districts of the state. The scheme aims not only to strengthen gaushalas financially but also to create employment and self-employment opportunities for local communities.

Making Gaushalas Self-Reliant

Following the directives of Chief Minister Yogi Adityanath, the state government has decided to establish a model gaushala in each district, which will also serve as a tourism attraction. These Cow Tourism Centers will offer visitors insights into:

  • Caring for cows
  • Dairy production processes
  • Products derived from cow dung and urine

Commercial Use of Cow-Based Products

Dairy and Animal Husbandry Minister Dharmapal Singh explained that the government aims to expand the commercial use of cow products — including dung, urine, milk, curd, ghee, and other derivative products.

This will not only make gaushalas self-sufficient but also give a boost to the rural economy.

Involvement of Women’s Self-Help Groups (SHGs)

The government has planned to involve women’s SHGs in this initiative. These groups will manufacture cow-dung-based products such as:

  • Decorative items
  • Idols
  • Traditional lamps (diyas)

Local markets will be used to sell these products, and awareness campaigns will be conducted to encourage their use during festivals like Diwali.

Boosting ‘Vocal for Local’

Mukesh Meshram, Principal Secretary of the Animal Husbandry Department, stated that special local plans are being developed for the commercial utilization of cow dung and urine.

This will not only strengthen rural industries but also increase demand for indigenous products, in line with the “Vocal for Local” initiative.

Promoting Rural Tourism and Economy

The Cow Tourism project will also enhance tourism in rural areas. Visitors to villages will have the opportunity to:

  • Experience cow care and gaushala activities firsthand
  • Purchase authentic local products

This initiative is expected to strengthen the rural economy while simultaneously giving new direction to cow conservation efforts across Uttar Pradesh.

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